"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
Learn more
"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is reduced iron?
Reduced iron is an elemental form of iron used as a food additive and nutrient supplement. It is produced industrially by chemically reducing food-grade iron oxide with hydrogen or carbon monoxide at high temperatures, or through the electrolysis of iron salts. This chemical reduction process yields a purified, finely ground metallic iron powder. Food manufacturers frequently add reduced iron to enriched grain products, such as wheat flour, breakfast cereals, breads, pasta, and infant formulas, to restore or boost mineral levels.
reduced iron is vegan because it is entirely of mineral and synthetic origin. No animal tissues, animal byproducts, or animal-derived processing aids are used during the mining, smelting, or chemical reduction stages. Because the manufacturing process relies exclusively on inorganic mineral compounds and industrial gases, reduced iron contains no animal ingredients and is acceptable for a vegan diet.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.