"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
Learn more
"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is d&c violet 2?
D&C Violet 2 is a synthetic color additive belonging to the anthraquinone dye family, also known by the Colour Index number CI 60725 or Solvent Violet 13. It is manufactured artificially through chemical synthesis using raw materials derived from petroleum or coal tar. Manufacturers use this dye primarily to impart a purple or violet tint to personal care products and cosmetics, including hair coloring formulations, shampoos, nail polishes, soaps, and bath products. It also appears in externally applied drugs, pharmaceutical coatings, and medical devices such as surgical sutures.
This ingredient is considered vegan because its production relies entirely on synthetic, mineral, and petrochemical sources. Animal-derived ingredients, tissues, and animal-based processing aids are not used at any point during its synthesis or manufacturing. Because the compound is completely synthetic and free from animal inputs, products containing D&C Violet 2 are suitable for individuals following a vegan lifestyle.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.