"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
Learn more
"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is e152?
E152 is the European additive code for Black 7984, a synthetic dark brown to black diazo food dye. It is manufactured artificially through organic chemical synthesis using petrochemical precursors, involving the diazotization of aromatic amines followed by chemical coupling reactions. In the food industry, it was developed to color items such as sweets, biscuits, extruded snacks, edible outer coatings, and dark sauces. While regulatory authorities in several jurisdictions have delisted or prohibited its use in foods, the code may still appear on older packaging, international import lists, or formulations where permitted.
This ingredient has a vegan verdict because it is completely synthetic in origin. The raw materials used in its creation are derived from petroleum and mineral chemicals rather than animal sources. Furthermore, the industrial production and purification methods do not involve bone char, animal enzymes, or any other animal-derived processing aids. Because no animals or animal by-products are involved in its chemical synthesis, E152 contains no animal elements.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.