"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is oxydes de fer?
Oxydes de fer, also known as iron oxides, are a group of natural minerals that are commonly used as food colorants. They are typically red, yellow, or black in color and are insoluble in water, making them ideal for use in products that require a stable and long-lasting color. Oxydes de fer are generally considered safe for consumption and are approved for use in many countries around the world. They are commonly used in a variety of foods, including confectionery, baked goods, and dairy products, to enhance their appearance and appeal.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.