"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is vitamíns?
The term "vitamíns" is a linguistic variant or accented spelling of "vitamins," appearing on product packaging in languages such as Slovak or Icelandic to denote essential micronutrients. On ingredient lists, this label entry indicates that isolated vitamins have been added to fortify the food product. It frequently appears on items such as breakfast cereals, fortified plant milks, energy bars, meal replacement shakes, and multivitamin supplements.
In commercial food manufacturing, the vitamins used for fortification are produced through chemical synthesis, microbial fermentation, or extraction from plant and mineral sources. Common examples include vitamin C and various B vitamins, which manufacturers routinely produce using bacterial fermentation or synthetic chemical reactions, as well as plant-derived nutrients like vitamin E sourced from vegetable oils. Because these fortifying compounds are created using synthetic, plant, microbial, or mineral processes without the use of animal sources, this ingredient is considered vegan.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.