"You are amazing, this has saved me so much time when grocery shopping!"
β Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. π"
β Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
β DΓ³ra, a Vegan For Beginners Facebook Group member
So, what is beetroot red?
Beetroot red is a natural food colorant that is derived from the deep red-purple roots of the beet plant. This vibrant, reddish hue is commonly used in a wide range of food products, from baked goods and confectionery to beverages and sauces, to add a pop of color and visual appeal. Unlike synthetic food dyes, beetroot red is a clean label ingredient that is free from harmful chemicals and additives, making it a popular choice among health-conscious consumers. With its bold, natural coloring properties and wholesome appeal, beetroot red is a versatile ingredient that can enhance the visual and nutritional appeal of a wide range of food products.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.