"You are amazing, this has saved me so much time when grocery shopping!"
β Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. π"
β Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
β DΓ³ra, a Vegan For Beginners Facebook Group member
So, what is betanin?
Betanin is a natural red-violet pigment found in certain plants, especially in beets. It belongs to the group of betalains, which are water-soluble antioxidants with a wide range of health benefits. Betanin is widely used in the food industry as a natural food colorant, particularly in dairy products, confectionery, and processed meats. Besides its aesthetic function, betanin has been found to have potent anti-inflammatory, anti-cancer, and anti-oxidant properties. It also helps to regulate blood pressure, improve digestion, and boost the immune system. Overall, betanin is a versatile and beneficial ingredient that has gained popularity for its natural color and health benefits.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.