"You are amazing, this has saved me so much time when grocery shopping!"
β Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. π"
β Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
β DΓ³ra, a Vegan For Beginners Facebook Group member
So, what is powdered cellulose?
Powdered cellulose is a type of white, odorless, and tasteless powder that is derived from plant sources such as wood pulp or cotton. It is commonly used as a food additive to enhance the texture and consistency of processed foods, such as shredded cheese, baked goods, and snack bars. Powdered cellulose is also a popular ingredient in weight loss supplements because it has a high fiber content and can help promote feelings of fullness. Additionally, it is often used as a binding agent in pharmaceutical tablets and capsules. Despite its synthetic-sounding name, powdered cellulose is a natural and safe ingredient that is recognized by regulatory agencies worldwide.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.