"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is ferric oxides?
Ferric oxides, commonly referred to as iron oxide or rust, are a group of inorganic compounds naturally found in soil and rocks. These compounds vary in color, ranging from yellow to red and brown to black. As a food ingredient, ferric oxides are used as coloring agents due to their rich pigments and stability under various processing conditions. They can be found in a variety of foods and supplements, including breakfast cereals, baked goods, and vitamin tablets. Ferric oxides are generally recognized as safe (GRAS) by the FDA and are considered to have no significant impact on human health.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.