"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
Learn more
"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is benzoic acid e210?
Benzoic acid (E210) is a preservative commonly used to prevent the growth of molds, yeasts, and bacteria in acidic foods and beverages. Although it occurs naturally in plants such as cranberries, prunes, and cinnamon, the food-grade additive is almost exclusively manufactured synthetically on an industrial scale. It is typically produced through the chemical oxidation of toluene with oxygen or through the hydrolysis of benzonitrile.
This ingredient appears in a wide range of products, including carbonated soft drinks, fruit juices, jams, pickles, salad dressings, and processed condiments. It is also frequently utilized as a preservative in cosmetics, personal care items, and pharmaceutical formulations.
Benzoic acid E210 is vegan because it is sourced entirely from synthetic chemical processes and does not involve animal ingredients. The starting materials are petroleum-derived or mineral substances, and no animal-derived processing aids, tissues, or byproducts are used during its commercial synthesis.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.