"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
Learn more
"You are amazing, this has saved me so much time when grocery shopping!"
— Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. 😁"
— Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
— Dóra, a Vegan For Beginners Facebook Group member
So, what is e410?
E410 is the European food additive code for locust bean gum, also commonly known as carob gum. It is a natural thickening and gelling agent extracted from the seeds of the carob tree, an evergreen plant native to the Mediterranean basin. To produce the additive, the seeds are removed from the carob pods, stripped of their outer skins through thermal or chemical treatment, split to separate the germ from the endosperm, and then milled into a fine, soluble powder.
Food manufacturers frequently list E410 in products such as ice creams, plant-based dairy substitutes, salad dressings, sauces, fruit preparations, and baked goods, where it stabilizes texture and prevents moisture separation.
E410 is vegan because it is entirely of botanical origin. The commercial production process relies exclusively on plant seeds, mechanical milling, and standard chemical separation techniques, with no animal tissues, animal byproducts, or animal-derived processing aids involved at any stage of manufacturing.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.