"You are amazing, this has saved me so much time when grocery shopping!"
β Austin, a user who reached out with feedback
"It's been a great tool since starting my journey! You take a pic of the nutrition/ingredients, and it'll warn you of anything questionable or not vegan. π"
β Ashe, a Vegan For Beginners Facebook Group member
"Use a vegan app when you go shopping, I use WhatsVegan."
β DΓ³ra, a Vegan For Beginners Facebook Group member
So, what is patent blue v?
Patent Blue V is a synthetic dye commonly used in the food industry as a coloring agent. Also known as E131, it is a bright blue powder that dissolves easily in water and is stable in acidic conditions. Patent Blue V is often added to confectionery, baked goods, beverages, and other food products to enhance their appearance. Despite being safe for human consumption in small amounts, excessive consumption of Patent Blue V has been linked to adverse effects such as allergic reactions, skin irritation, and gastrointestinal disturbances. As a result, regulatory authorities have imposed limits on its use in food and beverage products.
We've built a vegan ingredients scanner that classifies food ingredients as "vegan", "non-vegan", or "potentially vegan".
It allows you to avoid non-vegan ingredients - just take a picture of a product's ingredient list, and the app tells you if the product is vegan or not.